Blog

In today's world of social distancing and working from home, marketers are seeing an exploding use of QR Codes, which connect buyers to marketing and product information in a safe and touchless way. QR Codes give buyers confidence that you value their health and safety, while still giving them access to the information they want…

Sourcing PPE for people in the field is only half the problem. Assuring it is in inventory, getting it into your employee’s hands, and keeping track of it is just as important. Count on Goodway Group of Massachusetts’ extensive PPE supply chain, inventory management and distribution solution to support your team worldwide. Pictured: an example…

Goodway Profit Newsletter: A Steady Stream of Resources. View it below or download it now. [3d-flip-book mode="fullscreen" id="4721" ][/3d-flip-book]

Very often, buyers need more than one contact before they make a purchase. Sometimes, especially with more complex sales, they need an entire series of contacts to bring awareness, educate, and answer questions. By using gentle persistence and multiple touches, you can get far better results than with a single touch alone. Let’s look at…