Goodway Profit Newsletter: Looks Good On Paper View it below or download it now. [3d-flip-book mode="fullscreen" urlparam="fb3d-page" id="5536" title="false"]
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Goodway Profit Newsletter: Looks Good On Paper
Embracing Print as a Sustainable Marketing Strategy
In today's digital age, where we are used to hearing, "Go paperless! Go green," print unfairly gets a bad reputation. However, print is a sustainable choice for businesses looking to minimize their environmental impact. Let's look at some compelling data points that highlight the sustainability of paper. U.S. forest area is increasing. Did you know…
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Five Key Areas of the Direct Mail Envelope to Captivate Your Audience
Pay close attention to the envelope to maximize the impact of your direct mail campaigns. The envelope is your mail's first impression, and optimizing its design can significantly boost your response rates. Here are five key areas to make your envelope more distinctive, engaging, and eye-catching. 1. Recipient Name and Address The recipient's name and…
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Want to Be More Sustainable? Embrace Circular Design
In recent years, circular design has gained traction in many industries, including printing and packaging. Circular design aims to minimize waste and maximize the lifespan of products by following the principles of reduce, reuse, and recycle. Not only can embracing circular design lead to significant environmental benefits, but it can result in operational efficiencies, too. …
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