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Goodway Profit Newsletter: Motivating Like Buyers. View it below or download it now. [3d-flip-book mode="fullscreen" urlparam="fb3d-page" id="4479" title="false"]   Please Start My Free Subscription To The Goodway Profit Newsletter For All The Latest News, Useful Tips And Valuable Resources! [contact-form-7 id="3150" title="Subscribe to Newsletter"] We respect your privacy; we will never give your data to…

When it comes to choosing marketing channels, marketers can make many assumptions. Millennials always want digital, the Silent Generation wants print, but the reality is often far different. As marketers, if we don’t pay attention to how consumers want to engage with us, we can turn them off or leave them out in the cold.…

Without direct mail, customer acquisition falls flat. Sound like a bold claim? It is, but there’s a reason—it’s true. Many direct marketers can attest that, without direct mail, their customer acquisition efforts would be less successful. What makes direct mail so powerful? 1)  It is the only channel that can reach your entire target audience.…

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